When I log onto Twitter I spend most of my time clicking through to articles and blogs suggested by people in my stream. It’s a great way to access content that I might not spot and has the added bonus of a personal recommendation.
Or does it ?
I am worried about the trend towards automating links. I understand why people do it. You have a business to run and actual real live clients to see, but when I click on a link I like to think it is because you said it was good.
Twitter for me is about building authentic relationships, whether that is a business connection or a new friendship or something in between. I think you risk forfeiting authenticity if you’re not across what you are passing on and for me, well I just feel cheated if I’m not getting the real deal.
We need to earn a position of trust in the Twitter community by consistently passing on stuff which is interesting useful or funny and then sticking around to talk about it.
I know automated tweeting is a hotly debated topic so please tell me what you think, especially if you disagree !