Twitter and the Seeds of Change

Imagine running your fingers through a sea of tiny porcelain seeds, scooping up handfuls of the clinking, chinking pieces. A sea of seeds stretches out before you, more than a hundred million of them, each  individually crafted and painted by hand.

This wonder, is the latest installation in the Turbine Hall at the Tate Modern art gallery in London and is the work of the Chinese artist Ai Weiwei. 

What makes it relevant to us here, is that not only are visitors encouraged to walk on the giant carpet of seeds and to handle them, but they are also being asked to talk to the artist via Twitter about what it all means.

Ai Weiwei will become the first artist to take part in a global conversation about a work at the Tate, using both Twitter and video to add depth and life to his work.

He told the London Evening Standard;

I believe shows should be an ongoing process, an exchange of ideas and information. Twitter is a new technology that really gives us this opportunity.

I find this comment tremendously exciting because it really nails the whole case for Twitter.

The artist wants to build a relationship with his audience, he wants to discuss his ideas and take on board new interpretations in a dynamic and ongoing process.

Twitter is a tool for doing this and the method can be applied to anything. A Script writer can have a dynamic and ongoing conversation about his sit-com characters, Starbucks can have a dynamic and ongoing conversation about their coffee and you can spread ideas and build understanding  about what it is that you do.

Twitter is not just for chattering kids and the artistic elite, it is for you.

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One response to “Twitter and the Seeds of Change

  1. Pingback: Tweets that mention Twitter and the Seeds of Change | Lucythorpe's Blog -- Topsy.com

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